This team develops innovative products and campaigns for customers
across the country, all while showcasing a wide array of our products and
The teams that make up Brand, Marketing & Measurement include:
The digital marketing team brings together some of the industry’s brightest minds, delivering complete measurable programs across SEM, SEO, email and social media channels.
We generate and champion the use of actionable market and customer insights to transform the Canada Life brand, product and service experience.
Brand & Sponsorship
Working with our business partners, our team ensures the company’s brand strategy is fully reflected in all communications and at every touchpoint of the customer experience.
The Digital Hub
The Digital Hub is an agile and collaborative team that focuses on creating the best digital customer experience for Canadians.
Learn more about the Digital Hub